Our initial introduction to SchoenhutÂ® toy pianos was a case of love at first sight. Since 1996 when we joined forces with Len's brother Frank Trinca in the operation of Schoenhut Piano Company, the thrill of designing, manufacturing, and marketing these precious little instruments has not wavered. We traveled back and forth for five years between our home in St. Augustine, Florida and the Schoenhut factory in Rochester, New York. When a spacious warehouse facility in St. Augustine became available, after much discussion the three of us agreed to relocate the business. Frank would serve as a consultant and help at trade shows, while we would concentrate on expanding the business.
Along with many of Albert Schoenhut's original designs, we began offering new styles and colors each year. All prototypes are designed and hand-built by Len. Recently introduced are Piano Pals that "grow with your child," as well as mid-sized 49-key stringed pianos. The stringed pianos incorporate perfect pitch and true piano sound, the only piano of its kind in the world. We also have a patent pending on another revolutionary, state-of-the-art toy piano.
Although Albert designed musical instruments with children in mind, we were delighted to discover that many professional musicians regard Schoenhut toy pianos as serious concert instruments. John Cage started the ball rolling in 1948 when he composed "Suite for Toy Piano." Since then, interest has skyrocketed. This trend gives a new perspective about Schoenhut and attests to the high quality of our products.
For several years, a staff of craftsmen (numbering 20 to 36, depending on the season) hand-built all Schoenhut toy pianos and other musical products at our factory in Florida. As the business grew, so did our exposure. Competitors began manufacturing slightly altered copies of Schoenhut toy pianos in China. Unfortunately, the majority of retailers demanded "lower costs" over "made in the USA." To stay in business and remain competitive, most Schoenhut toy pianos are now manufactured at our facilities overseas. Many Schoenhut products are still made here in the USA, such as thumb pianos, psalteries, and harps, with other musical instruments soon to follow.
Our promise to you is 100% customer satisfaction. We are proud of Schoenhut's reputation for safe toys and high quality products, trademarks of the company since 1872.
It is extremely rewarding to provide musical instruments for relaxation and entertainment. We have met thousands of interesting people at trade shows, concerts, media events, and during tours of our factory. There is always a new story ... for example, a pet learning to play a toy piano, details of how a child's introduction to music later resulted in a successful career, or pictures of vintage Schoenhut pianos that have been in families for over a century. We love hearing when a special needs child is inspired by one of our musical instruments. Nothing makes us happier than finding a good home for a Schoenhut toy. As we tell anyone who has a question about Schoenhut, we are just a phone call or email away.